Does PRO-Age = PRO Wrinkles? What’s in a Name?

Wednesday, 26 September 2007 , 1:08 | Category : Advertising, Big Brands
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First, let me say that I am totally on the Dove bandwagon. I

You may say I’m a dreamer, but I’m not the only one

Monday, 24 September 2007 , 21:44 | Category : social networking
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Razoo is not just another social networking site… In fact, it just might be my favorite! So that doesn’t say much, really, but how could you not love a site that actively encourages us to be productive (ie. save the world!). The website is hosting a campaign to “change your world,” in which they are [...]

Bloody oath! Whole Foods is cool as, mate.

Saturday, 22 September 2007 , 16:44 | Category : marketing
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Whole Foods has come up with a brilliant marketing ploy to get new subscribers for it bi-monthly mailing list, Fl@vors. The organic foods grocery has partnered up with G’Day Australia to offer three lucky subscribers a seven-day trip for two to Australia! The itinerary includes days and nights spent in Sydney, Brisbane, Cairns and Melbourne. [...]

I’m goin’ to buy me a Mercury, cruise up and down this road…

Thursday, 13 September 2007 , 13:13 | Category : Big Brands, marketing
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Had my money/ I tell you what I’d do/ I would go downtown/ Buy a Mercury or two/ ‘Cause I’m crazy ’bout a Mercury/ Cruise up and down this road -Steve Miller Band
It’s shocking to hear one of the largest environmental activist groups in the country promoting an Sports Utility Vehicle, but this one is [...]

Cleanin’ Out My Closet

Monday, 10 September 2007 , 23:15 | Category : marketing
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Your closet’s so shallow it makes Paris look deepYour closet’s scarier than Bush’s agendaYour closet’s so narrow it makes Cheney look liberal
Manhattan Mini Storage has been using this controversial campaign to grab the attention of New Yorkers, and it’s working. Whether you like them or not, these ads can’t be missed. And, like [...]