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Free Fuel

Tuesday, 22 April 2008 , 13:26 | Category : Uncategorized
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With gas prices sky rocketing Taco Bell is trying to help their customers out. Taco Bell has decided to give away a $50 gas card every ten minutes until May 21st to customers that buy a large or extra large drink.
How does this work? After buying their drink, customers are to look on the side of their large or extra large drink and locate an alphanumeric code. Upon finding it, people have to go onto http://www.fuelupforfree.com/, and enter their code for their chance to win a $50 gas card. The winners will get an email with a prize confirmation message. The interactive website supports Taco Bell’s beverage, Mountain Dew Baja Blast, which is a combination of Mountain Dew and Tropical Lime, through their surf theme.
The website has an online surfing game, “Hang Ten,” a Tiki Theatre, as well as various videos. Since gas prices are going up everyday, David Ovens, chief marketing officer for Taco Bell, feels this campaign will drive traffic to their restaurants because “a chance to win cash for free fuel is an engaging offer.”
Many a times people would look right past promotions like this, seeing as their chances to win are very limited. However, giving away gas cards every ten minutes gives many more people a chance to win.
Are you going to run to your nearest Taco Bell for your chance to win some gas money?!

8 COMMENTS Read Them or Join The Conversation

  1. michael says:

    Its hard to be optimistic about this competitions.

  2. Nathan says:

    where is our optimism? Gotta love the chance to earn free gas money.

  3. Aashka says:

    Everything must be tried once, or twice or a thousand times!

  4. Sowmya says:

    I am definitely going to the nearest Taco Bell to try to win free fuel. Thanks for the heads up!

  5. Anonymous says:

    how are they getting the word out about this? How do you know it’s every 10 minutes? Is it every 10 minutes that someone logs on to the site or what?

  6. Anonymous says:

    Is this at all Taco Bells nationwide or just in a certain location? Great way for them to market and increase their sales.

  7. PGS says:

    I wonder how long they are going to have this promotion going. The gas prices are steadily increasing and would be great if Taco Bell keeps this deal going through the summer.

  8. JAMIE 21 says:

    HOW DO YOU KNOW YOU ARE NUMBER 10?

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