buzzmarketing daily

(thank you, Hugh MacLeod)
Oh I know I’m going to hear something for posting this: a list of the reasons you should be wary of lists in the year 2009. I don’t hate lists and they’re certainly appropriate, helpful, and even refreshing at times (and when done well), but when you can find 1200 “lists” [...]

As 2008 comes to a close, I’d like to officially deem it “The Year of The List”. I cannot tweet a mere 140 characters, cannot comment on a Facebook photo, cannot do a simple google search without stumbling upon a list of some sort. Perhaps you are interested in the Top 5 Viral Marketing Campaigns [...]

This past weekend, popular blogger/tweeter Loic LeMeur set off a huge controversy in the Twitterverse by suggesting that Twitter should have a search function which prioritzes Twitter “authority”, defining authority by number of followers. Among the many hundreds of responses, Jeremy Toeman of Live Digitally has my favorite, a terrific response synopsis and response here. [...]

The last couple of days, I’ve sent out lierally thousands of Merry Christmas emails, Facebook Fan Updates, MySpace friend updates, and Twitter follower updates, all basically saying the same thing- Merry Christmas, Happy Hannukah, Happy New Year, and maybe even Joyful Kwanzaa.
Of course, I’ve also received hundreds of “cards” and/or holiday messages through those [...]

Chances are – you haven’t. In light of ominous e-mails and articles warning against gift cards this holiday season in the midst of recession, ChristmasFuture is promoting its charity gift cards through its #tweetmasfuture meme. 100% of all gift card proceeds go to a charity project of the giver or receiver’s choosing. [...]

This is now a serious serious problem. Dave was just on Facebook when he received an IM from an old high school friend who he hasn’t spoken to in years. Read the below conversation and tell us what you think. We will keep everyone updated. The fact that this kind of stuff is going through [...]

Dear Santa Facebook,
Over here at theKbuzz, we’ve been really good kids this year. We’ve been honest and authentic…and, well, we talk about you quite a lot. We’ve shown clients and friends the benefits of and differences between Facebook Pages, Groups, and individual profiles. We’ve whined for hours on our blog about how to correctly advertise [...]

Brad J Ward of Butler University, with the help of a couple dozen collaborators in just 48 hours, uncovered a massive fraud job by college-guide-company College Prowler in starting and/or infiltrating and running over 200 “Class of ‘13″ Facebook groups for colleges throughout the country. The entire investigation and subsequent 150 comments can be found [...]

As 2008 winds down, we’d like to look forward to 2009 and all it will bring. This is a scary time to be in business, and perhaps an even scarier time to be in advertising, public relations or marketing. But we strongly believe that those marketers who fully embrace the rapidly changing landscape and enter [...]

I don’t know about you, but I see that “Call me Claüs” ad on my right sidebar every day I log into my Facebook homepage. I, personally, hated it at first glance – as if the holiday wasn’t cheapened enough by commercials and fake trees, AT&T had to remake Santa into their hip, new [...]