Watch me Wednesday: Review of 1-800-FLOWERS.com Facebook Page
Dave is joined by Katia Adams of 1-800-FLOWERS.COM for a quick look at their Facebook Page at http://Facebook.com/1800FLOWERS (full disclosure: a client of theKbuzz) They look at the interactivity and engagement on the wall, the value-proposition of the discount for all fans, and the new “Shop Now” tab which allows fans to buy flowers and gifts without leaving Facebook!
Hi Dave – incentive and ecommerce… nice combo, i wanna reward-fan button too. always fun to hear the passion in your presentation. B
Now if they could only get their business side right. If you look at their twitter page it’s chock full of customers with bad experiences.
If you look closer, Sarah, you’ll more likely notice their responsiveness! Lena West from xynoMedia had some great things to say in her post at Lip-Sticking: http://www.lipsticking.com/2009/08/social-sales.html