Our take on what’s happening in the world of social media and word of mouth marketing: the good, the bad, and the buzz-worthy!
This week our Director of Buzz Builders, Biana (@beeahna) and two of our Buzz Builders, Max Silver (@max_e_silver) and Mike Shea (@mike_shea), attended the two-day 140 Characters Conference (#140conf) in Los Angeles. They had a chance to talk to members of the Pacific Sunwear social media team (@PacSun) Social Media Manager Denise Garciano (@Niecee) and [...]
There are over 300 million users worldwide on Facebook. What does this number actually mean? If Facebook were a country, it would be the fourth largest in the world! For small businesses though, 300 million users doesn’t mean much. For a local Italian restaurant, 5,000 local residents sounds a lot more attractive. If you’re a [...]
The Queen Bee, Carrie Kerpen, broadcasting from our Boston office discusses the importance of making connections.
When I first shared the Facebook fan page we built for my dentist, a bunch of my friends scoffed. One even wrote, “Dentists on Facebook- what’s next?”
Many thousands of other small businesses and professionals, I hope. The L.A Times just published a great article about why so many small businesses are turning to Facebook – [...]
Devin at theKbuzz here, presenting a debut blog post from one of our very talented buzz builders, Alisa Vilabrera! Enjoy!
The online Job Board has become a thing of the past. More and more employers are reaching out to potential candidates through social media outlets like LinkedIn, Facebook, and Twitter. Colleges are using social media as [...]
My opinion in the Mac vs. PC race is severely biased. I retired my Dell laptop two years ago to buy a MacBook and have never looked back. So it is no surprise that as a consumer, I think Mac wins. But in the social media space, that same matchup has slightly different results.
Microsoft’s launch [...]
Facebook now has over 300 million active users, with 50% of their active users logging on to Facebook in any given day. The fastest growing demographic is those 35 years old and older, and over 10 million people become fans of a company, organization, celebrity or entity each day through Facebook Fan Pages. Facebook [...]
Dave Kerpen, ceo of theKbuzz, talks this Watch me Wednesday about tomorrow’s launch of theFacelift, the first platform for small business owners and marketers for Fan Pages on Facebook. Virtual gifts, polls, quizzes, etc – What applications would you like to have on your small business Facebook Fan Page?
If I offered you free, daily television or radio commercials that would reach hundreds of thousands or millions of your existing customers and fans, you’d be crazy not to take the deal. What if I threw in the opportunity to get real time, immediate feedback from thousands of those fans each time your commercials air? [...]
Social media communications and content company, Everywhere, launched their #BeatCancer hashtag on Twitter at 9AM PT on Friday at BlogWorld. The premise of the campaign is simple: for every mention of #BeatCancer in a tweet, Facebook status update, or blog post, eBay/Paypal and Miller Coors Brewing Company donate one penny to Cancer organizations like [...]
