buzzmarketing daily

By Jenna Lebel
In last week’s blog post I explored how schools are embracing social media to enhance the learning experience for students. This week I’m taking it one step further and looking at schools who have not only embraced social media to enhance learning, but also find it so valuable that they have adjusted their curriculum and [...]

by Kristen Malzone
Two weeks ago, Conan O’Brien launched a personal Twitter account. It has received quite a lot of buzz in the Twittersphere. He has only tweeted 19 times and already has over 600,000 followers.
On March 5th, Conan tweeted:
“I’ve decided to follow someone at random. She likes peanut butter and gummy dinosaurs. Sarah Killen, your [...]

By: Shannon Aronin
This year I am so excited to be attending SXSW Interactive, along with our Chief Buzz Officer Dave Kerpen and Director of Small Buzzness, Mallorie Rosenbluth.

If you are a newbie to this amazing conference this year, my advice would be to dress comfortably – especially shoes, the Convention Center is huge! Austin weather [...]

by Devin Sugameli
Two Fridays ago, theKbuzz’s Jenna Lebel wrote about her 5 Tips for Social Media Crisis Management, using Toyota’s 8.1 million vehicle recall as an example of the kind of crisis that a brand must be prepared to handle. But what if you were Hyundai, Hondo, Audi, or even a good old American car [...]

By Jenna Lebel
Social Media is about listening, joining a conversation, and entering a dialogue. It is no wonder that classrooms are relying on social media to enhance students’ learning experiences. From live streaming Twitter feeds to a digital classroom portal, educators and students alike are finding a benefit in the integration of new media into the [...]

by @kzone7

“Hollywood has the Oscars. Broadway has the Tonys. Now Twitter has the…Shorty Awards” – The New York Times

theKbuzz team attended the Shorty Awards last night at TheTimesCenter. You can catch the entire show on livestream, but here are the top 10 moments:
10. “Twitter Cops” – The  night kicked off with a comedic [...]

By: Shannon Aronin

Back in the early 90s, many of us enjoyed the PBS show Where In The World Is Carmen Sandiego? Today’s technology would have made the gumshoes job a whole lot easier.
Foursquare, Gowalla, Yelp, now Google Buzz, and even Twitter allow users to announce to the world their exact location, right down to latitudinal and longitudinal coordinates. What [...]

by Kristen Malzone
Since its debut 8 years ago, American Idol has arguably been one of the most interactive shows on television. This season, Fox is taking it to the next level. Ryan Seacrest announced yesterday that all of the top 24 contestants will have individual Fan Pages on Facebook, Twitter streams, and MySpace profiles.

But, what [...]

By Shannon Aronin 
On Saturday, White House Press Secretary Robert Gibbs joined “the Twitter.”

Now tweeting from the @PressSec account, his follower count on Saturday grew by more than 1,000 per hour. By Monday morning he put out his third tweet and was up to 18,000 followers. I guess people really want to hear what Robert Gibbs has [...]

It’s the moment Vancouver’s been waiting for. Today marks the start of the 2010 Winter Olympics. We’re all waiting to see the special moments that will separate these Games from all the others. If you don’t have time to follow the Olympians’ moments on the slopes or on the rink, you can follow them on [...]