buzzmarketing daily

By Jenna Lebel
Getting a job in any economy is no easy task. In a tough economy, that task seems nearly impossible. Job applicants are forced to seek unconventional means to break through the noise and stand out among their competition. One alternative to the traditional job search is to use social media to help you [...]

We’ve already shared the 5 best sources for breaking news on Facebook, but what about Twitter? Where do we find our Twitter news and where should you look to stay up-to-date on the latest trends on the microblogging site? Here are our Top 5 Sources for Twitter News. Do you have others? Share them in [...]

We write a lot about marketing on Facebook, building communities using Facebook fan pages, Facebook advertising, and other developments on and innovations for the constantly-changing-and-improving Facebook platform. But where do we find all of our Facebook news, and where should you check? Here are our Top 5 Facebook News sources:
1) Inside Facebook This blog, written [...]

We just got back from attending the 5th annual Word of Mouth Marketing Association Summit. Not only were both Carrie & Dave featured presenters, not only did we win a WOMMIE Award   (not only did we lose a few $ to the Vegas gods?)– but, more important, we actually learned a ton of valuable information [...]

The Federal Trade Commission (FTC) approved the final revisions of the Guides Concerning the Use of Endorsements and Testimonials in Advertising yesterday. The revision, the first since 1980, requires bloggers to disclose any monetary or material compensation that they receive for endorsing a product or service. Violators of the new guidelines, which go into effect [...]

Did you know that today is International Translation Day? Being in social media and an online space that has no borders, language differences often come up whether with international brands or with customer segments of varied backgrounds. There are some great tools out there to help break down language barriers.
Google announced their new [...]

In the rapid-pace of social media, we often find ourselves trying to figure out how to best articulate what exactly social media is and the benefits. I’ve written on this before and have a new term I’d like to share with you. I often get the question why a company may need a Facebook page [...]

Buzz Marketing Daily’s Tip of The Day is a new feature from theKbuzz, where we provide a daily tip on marketing using social media and word of mouth. Today’s tip is about using http://search.twitter.com .
So you’re not quite ready to jump into social media, but you want to find out what people are saying about [...]

A job applicant asked me today if we “specialize in Facebook marketing.” I told her no, that while we do a lot of work building and growing Facebook Pages and Facebook strategy for our clients, that as a social media and word of mouth marketing firm, we also do a lot of work with Twitter, [...]

This was the sentiment offered up by a few participants in last night’s #ADvise chat in response to discussion about social media and the future of advertising in general. theKbuzz co-founders @davekerpen and @carriekerpen both argued that of course small/local businesses can benefit from social media… when used correctly. So I’m here to [...]