Our take on what’s happening in the world of social media and word of mouth marketing: the good, the bad, and the buzz-worthy!
By Amy Slife
Social media novices and companies who have yet to enter the space might be the first to say the social sharing medium is a fad, but the growth numbers for many social media platforms should show anyone questioning the staying power of social media otherwise. According to a Nielsen survey of February 2010 [...]
By Amy Slife
Early this month, foursquare exceeded 40 million check-ins, as reported on Twitter by one of the company’s developers. This means the number of foursquare check-ins is growing at an incredible rate, doubling in approximately a month’s timeframe. We’ve seen foursquare’s incredible growth rate before when 100,000 users signed up over a 10 day [...]
by Carrie Kerpen
Picture it: My entire office has decided to fight over mayorship @theKbuzz HQ on foursquare. We’re in social media after all, and it is our job to explore different networks and how they work. At first, I was quite hesitant to join foursquare– simply because I feel that geo-targeting can be dangerous. Soon [...]
-Dave Kerpen
Recently Foursquare has been all the talk in social media / tech circles. The location-based social network debuted at the South by Southwest Interactive conference last year and has recently picked up a lot of steam. When Facebook integrates location-sharing soon, we believe Foursquare will explode! I’ll admit, I was a doubter at [...]
After attending #sxswi and finally getting hooked, our CEO Dave truly sees the benefit of location-based social networks. In this week’s Watch Me Wednesday, two of our Boston Buzz Builders talk about Foursqaure and location-based social networks, and their implications for businesses. What are your thoughts? Have you tried Foursquare? Share in the comments section [...]
By Jenna Lebel
Mobile location technology was a central theme at this year’s SXSW. Although foursquare was the breakout app at last year’s conference, it was still a main focus this year resulting in a huge surge in the service’s growth. This Wednesday, the location-based social network announced that almost 100,000 users have signed up in [...]
By: Shannon Aronin
Back in the early 90s, many of us enjoyed the PBS show Where In The World Is Carmen Sandiego? Today’s technology would have made the gumshoes job a whole lot easier.
Foursquare, Gowalla, Yelp, now Google Buzz, and even Twitter allow users to announce to the world their exact location, right down to latitudinal and longitudinal coordinates. What [...]
