Facebook Coming Soon: Ability to Measure Stream Activity

Thursday, 3 September 2009 , 15:03 | Category : Facebook
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If you look closely on the “learn more” blurb on the Facebook Insights there’s a very interesting “coming soon” feature. It reads:
Stream CTR / ETR: This graph is a measure of the Click Through Rate and Engagement Rate for your content appearing in the Facebook News Feed. If a user clicks on one of your [...]

Watch out Twitter, Facebook Status Updates Now can be Public

Thursday, 25 June 2009 , 15:25 | Category : Facebook
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Nick O’Neill from AllFacebook.com reported on a game-changing move from Facebook yesterday with his post Facebook Launches New Granular Publisher Controls, Transforms Personal Publishing.  In short, Facebook released a beta version of a publisher (the field where you type in your status updates) that will allow users to make their updates public beyond their own [...]

Who Are The Real Experts On Twitter?

Thursday, 18 June 2009 , 11:27 | Category : Buzzworthy, Guest Blogger
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I’m very proud to present our first guest post! The author, Michele Weisman, is a Buzz Builder working with us this summer. Make sure you connect with her on Twitter, too (@ottogrl) – she kind of rocks.
When it comes to endorsing consumer products, the Oprah Effect is legendary. Now that Oprah herself [...]

Skittles – Interweb the Rainbow

Monday, 2 March 2009 , 16:49 | Category : Big Brands
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Still #1 on Twitter’s trending topics, the new Skittles homepage is clearly today’s hot topic in social media. If it weren’t for the bright red, floating navigation table that pops up in the top left corner of your webpage, you probably wouldn’t even be sure you were on the right site. Instead of [...]